All states › Do I need a license to sell dog treats? › Wisconsin
Allowed: Wisconsin's DATCP: if you make pet food or treats for sale in your own kitchen, even on a very small scale, you must meet all the requirements of a commercial feed manufacturer, but you don't need a commercial kitchen like the one needed for human food. Product registration: none. License: $25 per license/yr. Tonnage report: yes.
Allowed Wisconsin's DATCP: if you make pet food or treats for sale in your own kitchen, even on a very small scale, you must meet all the requirements of a commercial feed manufacturer, but you don't need a commercial kitchen like the one needed for human food. Condition: Commercial feed license, annual tonnage report and labeling rules. DATCP's FAQ adds that the kitchen must be clean and in good repair, and to check with your municipality for local rules.Source: datcp.wi.gov · DATCP, Making Pet Treats for Sale: “You do not need a commercial kitchen like that you would need to produce human food.” DATCP, Starting a Pet Food or Treat Business FAQ, Q7: https://datcp.wi.gov/Documents/PetFoodBizzFAQ.pdf
This is Wisconsin's published guidance, checked October 3, 2026. We don't judge whether any particular product or kitchen qualifies; that's for the agency, Wisconsin Department of Agriculture.
Product registration: none. License: $25 per license/yr.
| What's registered | Per firm: an annual commercial feed license (one for each Wisconsin site that makes, labels or distributes feed, plus one covering all out-of-state sites). Pet food and treats are commercial feed. No product registration.Source: datcp.wi.gov · Wis. Stat. 94.72(5) and Wis. Admin. Code ATCP 42.02. |
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| Product registration fee | None (Wisconsin has no product registration)Source: datcp.wi.gov |
| Package-size rule | No package-size ruleSource: docs.legis.wisconsin.gov · Wis. Stat. 94.72(6)(a): inspection fees apply to all commercial feed distributed in Wisconsin, with no package-size exception. |
| License / firm fee | $25 per license per yearSource: datcp.wi.gov · Wis. Stat. 94.72(5)(b) and ATCP 42.02(4) also set $25 per license/location. |
| Registration period | Annual license year, March 1 through the last day of FebruarySource: datcp.wi.gov · Wis. Stat. 94.72(5)(b) and ATCP 42.02(5): licenses expire on the last day of February. |
| Renewal due | By February 28 (last day of February) each year, together with the tonnage reportSource: datcp.wi.gov |
| Form or portal | https://mydatcp3.wi.gov/services/servicedetails/1bf60013-a197-ef11-903e-00505684f46bSource: datcp.wi.gov · Apply online through MyDATCP (new applicants); renewals at https://mydatcp3.wi.gov/ (MyDATCP). Paper new-license form: https://datcp.wi.gov/Documents/CommFeedNewLicense.pdf |
| License / firm form | https://datcp.wi.gov/Documents/CommFeedNewLicense.pdfSource: datcp.wi.gov · Paper renewal form: https://datcp.wi.gov/Documents/CommFeedRenewLicense.pdf |
| What to send | Commercial feed license application (online at MyDATCP or on paper) with $25 per license, plus copies of the pet food labels you will distribute in Wisconsin. Each year after that, renew and file the tonnage report by the end of February.Source: datcp.wi.gov |
| Tonnage report required? | Yes, every licensee files a tonnage report for each license, even with zero tonnageSource: datcp.wi.gov · DATCP renewal materials: a separate tonnage report is required for each license. |
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| How often | Annual (previous calendar year)Source: docs.legis.wisconsin.gov |
| Due | By the last day of February (postmarked by February 28)Source: docs.legis.wisconsin.gov · Wis. Stat. 94.72(6)(am)1. Fee depends on tonnage; see the agency. |
We show who files and when, not the fee: tonnage fees depend on how much you sell. What a tonnage report is, state by state.
Every Wisconsin fact, with sources: Wisconsin pet food & treat registration. Selling in several states? The free calculator adds up the fees, and the $49 Registration Pack turns them into a checklist and renewal calendar.
Nearby: Selling dog treats in Minnesota · Selling dog treats in Iowa · Selling dog treats in Illinois · Selling dog treats in Michigan
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